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Be Mindful of Your Writing

Words by search_junkie on 2008-06-29

Optimizing for keywords in your code is one of the basic tenants of SEO. But any professional SEO consultant will tell you that you need to support that with the proper keywords in your content. If you cannot properly describe the topic that you are writing about then the search engines will not be able to properly index and rank your post. The search engines are not as smart as you may think, that is why SEO people have jobs. That is also why it is important to both optimize your site on the back end, in the code, and to also optimize your site on the front end, in the content. The content and the code optimization must match up with each other, otherwise the search engines may get confused.

So when you are writing your next post you need to pause and think to yourself, "did I use the right keywords in my post?" You can use various keyword analysis tools like Wordtracker or the Google keyword tool in order to get a better idea of what users are typing in to Google when searching for information on your topic. And use many different variations of your main keyword in order to cover as many bases as you can. After all, you DO want people to find your post and read it, don't you?

Words: search_junkie on 2008-06-29 at @285.
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